Some of the biggest names he inked deals with included Nike, Gatorade, Mercedes-Benz, Google, Beats by Dre and Under Armor. Sanders' very first NIL deal was with the headphones company.

It was his first shoe endorsement deal as the No. 1 overall recruit headed to Durham, and his On3 NIL Valuation has since soared to $4.8 million. Duke is a Nike school, though. That means Flagg ...

Former Husker Lexi Rodriguez signed an NIL deal with adidas in 2023 ... recently signed with adidas but competes for a Nike school. Other big names to be partnered with adidas include Lionel ...

Nick DePaula, a reporter covering the NBA, WNBA and NIL as well as the intertwined world of the footwear industry, broke the news about Bailey's Nike deal. News of Bailey and Harper's deal comes ...