News

Normally, Conan O'Brien and the "Inside the NBA" stars get the biggest laughs at a Warner Bros. Discovery (and before that, a ...
"It's not TV, it's HBO Max ... again," at a presentation that goes hard on executive talking points and largely ignores the ...
Warner Bros. Discovery’s decision to revive the HBO Max brand marks a strategic recalibration toward premium storytelling and ...
Ryan Gould and Robert "Bobby" Voltaggio say that they are preaching "flexibility" this year, hoping that clients lock in buys ...
Warner Bros. Discovery came to their senses and will switch Max's name back to "HBO Max" starting this summer.
The name change, unveiled as part of its Upfront presentation in New York on Wednesday, comes as WBD shifts from prioritising ...
Warner Bros. Discovery shocked advertisers at its upfront, announcing the re-rebrand of HBO Max. Plus, it discussed new ad ...
Warner Bros. Discovery U.S. Hispanic has revealed its digital expansion plans in its 2025-26 Upfront, which includes the ...
Taking a seat at The Theater at Madison Square Garden on Wednesday morning, I scanned the crowd, soaking wet from the rain, and wondered how many gathered at the Warner Bros. Discovery upfront had any ...
The company unveiled what it is calling its 'Storyverse' initiative at its upfront Wednesday, opening up opportunities around ...
A bet-the-company lawsuit filed by Village Roadshow against the studio ultimately helped bankrupt the financier, which was ...
Looking to draw on the heritage of its portfolio, Warner Bros. Discovery is rolling out an initiative called WBD Storyverse ...