After including eight squads in last year's release, MLB The Show is expanding its licensing to 19 different college baseball programs.

The professionalization of college sports is reaching a whole new level. The University of Utah is on the cusp of striking the first industry partnership with a private equity firm, reports Ross ...

Indiana won the college football championship but Texas is worth more than any team in the country.

The financial landscape in college athletics is evolving rapidly, for better or worse. Perhaps the most recent example is how much school athletic programs are now worth. CNBC senior sports reporter ...

In the high-stakes world of men's college hoops, consistently toppling the nation's best is a lifestyle. We dove into the ...

College athletics has become a major money maker over the past couple of decades, and among the institutions that have taken advantage of the emerging cash cow is the University of Florida. The ...

The company would focus on increasing revenues through things like ticketing, hospitality and licensing. Chris Gardner / Getty Images Utah took college sports’ biggest step into private equity yet ...

A Power Four college football program has lost 32 different players to the NCAA transfer portal in 2026.