Geico introduced a brand platform over the weekend that aims to shift the conversation away from simple savings messaging. Created in partnership with longtime agency partner The Martin Agency, “It ...

"It's a new construct centered around the insight of how annoying pre-roll ads are," a representative told The Drum. "We all want to click "skip" as soon as humanly possible, which means advertisers ...

Lots of brands try this kind of format - letting employees serve as brand ambassadors - and it isn’t always an easy fit. But for a service organization like a restaurant chain it makes plenty of sense ...