Next year will be the year gamification fails. It’s a concept built on hype, and 80 percent of all programs will die by 2014, according to Gartner. Rajat Paharia disagrees — 100 percent. The founder ...

Gamification is the latest buzzword on the street. It ranked a keynote panel session at Enterprise 2.0 in November and it was one of two main topics discussed at the recent Institute for Social, ...

Gamification, or making a non-game application more engaging by making it game-like, should not make tasks easy for the people undertaking them. It should make them harder, says Jane McGonigal, game ...

Remember a few years back when everybody (and I mean everybody) was trying to “gamify” their learning content? In this hyperconnected, short-attention-span world of ours, gamification was seen as a ...

Mary Poppins sang that "a spoonful of sugar helps the medicine go down," meaning that boring household chores can be turned into fun activities. Being a nanny of exceptional ability, she delivered on ...

Editor’s note: Rajat Paharia is the founder of Bunchball, a provider of online gamification solutions. Follow him on Twitter @rajatrocks. Gartner recently issued a press release that made the ...

This is a long post for me, so get a cup of tea now! One of the main things that I have found whilst research and writing about Gamification, is that the terms and the language we use don’t always ...

Editor’s note: Tadhg Kelly is a game designer with 20 years experience. He is the creator of leading game design blog What Games Are, and consults for many companies on game design and development.

Taking the rules of video games and applying them to everyday life was billed as the next big thing, something that would transform everything from dull office work to how we exercise. But can it ...

Last weekend, GOG wrapped up its second Insomnia Sale, a promotion where only one game is on sale at any given time. However, that game receives an unusually steep discount, and there are a limited ...