Amazon is making a big bet on the creator economy, investing in the creator-focused firm Spotter and cutting a wide-ranging deal with the company that will give its creator partners “compelling new ...

In conversation with BuzzInContent, Zahid Khan, Director of Shopping Experience at Amazon India, breaks down how Amazon’s ...

As the Indian creator economy continues its meteoric rise, projected to surpass $500 million, platforms are racing to empower the next generation of digital storytellers. Among the key players, Amazon ...

In late fall of 2022, Brooke JuLyn transitioned from stay-at-home mom to full-time influencer. To understand JuLyn’s decision one need look no further than a recent clip she posted to Amazon Inspire, ...

The company said that the Amazon Creator University will offer video tutorials, actionable insights and workshops to enable creators to sell their products on the marketplace Creator Connect will ...

Amazon India announced that its Creator Programs have driven creator-based discovery for over 2 crore shoppers this year. From 1 lakh creators before the festive season to over 1.25 lakh today - ...

Amazon has unveiled Creator Central, its most comprehensive offering till date, to harness the potential the influencer ecosystem represents. It comprises an expansive suite of resources that allow ...

Amazon India has introduced 'Creator Central', a platform aimed at simplifying content creation and management for influencers associated with the company's ecosystem. Launched on November 6, 2024, it ...

Amazon.in has launched a 'Creator University' and an series of events called 'Creator Connect' in a bid to equip content creators with the more tools and knowledge to succeed in the creator economy.

Amazon is giving live streamers a new way to earn commissions on purchases of products showcased in their streams. The company is today adding live streaming to its existing Amazon Influencer Program, ...