Amazon has undergone a major aesthetic overhaul, combining over 50 sub-brands to form one unified brand identity. Spanning 15 global markets, Amazon's new branding is a concise and considered update ...

Amazon is a one-stop shop for many people, selling items including tech, books, and DIY. But have you ever stopped to wonder whether there's a meaning behind the famous company logo? Often, logos ...

We’re inundated with branding from companies keen to make their mark and draw in potential customers. Some of the most famous companies’ logos are so iconic, they’re known across the globe - even by ...