EL SEGUNDO, Calif.--(BUSINESS WIRE)--Aggregage, Inc., the publisher of B2B Marketing Zone and more than 40 other B2B publications, today announced the results of a survey about the impact of COVID-19 ...
A B2B ambassador program is not as common as the sister program - B2C. However, when done well, B2B programs can increase awareness of the brand tenfold and create eventual conversions in the millions ...
CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) will recognize SAS, Wolters Kluwer Health, and XPO as the 2025 recipients of its prestigious B2B Return On Integration (ROI) Honors at B2B ...
Given the long sales cycles most B2B organizations have, lead nurturing is typically a critical part of marketing strategies. However, a sneak peek at the preliminary results from our annual Lead ...
LONDON, May 15, 2025--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) today opened calls for nominations for its 2025 B2B Return On Integration Honors and B2B Programs Of The Year Awards in Asia Pacific ...
Payments-as-a-Service company, today announced a collaboration with Visa, a world leader in digital payments, through the ...
As a B2B marketer, you've experienced how the circumstances of 2020 increased the complexities of your direct marketing strategy and, in turn, its effectiveness. Connecting with your professional ...
Plugged in and relevant B2B influencers can still impact an entire landscape. Organizations previously unfriendly to remote work suddenly have had to establish an entirely remote organization ...
At B2B Summit North America, award recipients will share how they fueled organizational performance through alignment, customer focus, and innovative best practices At B2B Summit, ROI honorees will ...
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