It is easy to find hundreds of CRM implementations these days, but identifying the companies that have been able to use these implementations for greater business advantage with customer relationships ...

Since ISM was founded in 1985, we have helped dozens of global corporations develop CRM, social CRM, and social media initiatives. We are currently working with an aluminum industry supplier, an oil ...

One of the best ways for a business to keep track of communications with customers and potential customers is by using a Customer Relationship Manager (CRM) program. This type of software, available ...

Anyone with experience running a business should know lack of organization leads to mistakes and missed opportunities. Valuable data is lost or never collected. The sales team lacks actionable ...

Predictive Analytics isn’t all math; some of its basic concepts can deliver huge gains from any Customer Relationship Management program. Growth-focused SMEs, without enterprise-scale budgets, want ...

McDonald's CRM program may just prove to be a great case study for when a CRM program costs more than it helps McDonalds is preparing to launch a full-scale CRM program later this year or early next ...

Skincare and cosmetics brand SK-II has appointed Huge, IPG's experience design and digital agency, to develop, launch and manage its new global CRM program following a competitive pitch. As agency of ...