Lockheed Martin's decision to sell the bulk of its IT business is another example of the challenge of differentiation in a market focused on price. Lockheed Martin Chairman and CEO Marillyn Hewson ...
The saturation of the U.S. cannabis market serves as a pivotal lesson for other emerging markets. It highlights the potential complexities and challenges of navigating a burgeoning industry within a ...
This post is the first in a seven-part series on differentiation: In her book Different - Escaping the Competitive Herd, Harvard Business School marketing professor Youngme Moon argues that “the ...
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