Posts from this topic will be added to your daily email digest and your homepage feed. Twitch’s new rules governing how certain kinds of ads can be displayed has caused confusion, fear, and anger ...

Christiana Jolaoso-Oloyede writes for media publications, B2B brands and nonprofits. Using her research, analytical and writing skills from her training as a lawyer, she focuses on garnering accurate ...

Companies use different forms of print advertising, including direct mail brochures, magazine and newspaper ads. Display ads are the ads that can appear on any page throughout a publication, unlike ...

Google is introducing a new display ad format, called Swirl, that allows users to interact with 3D objects. Marketers can utilize their company’s existing 3D assets to produce ads that engage users by ...

Display ads are a form of pay-per-click (PPC) advertising, where marketers pay each time someone clicks their visual ad rather than a text ad. While traditional PPC campaigns—like Google Search ...

From changes in data availability, to the growth of new platforms, to shifting customer behavior, digital advertising today isn’t what it was just a few years ago. This series of articles will tell ...

Walmart Connect last week made the latest addition to its suite of offerings for advertisers, launching a Display Advertising API that expands the onsite display ads that its partner agencies can ...

SEO, PPC & AIO Guides » Display Advertising Guide » Names for Where Display Ads Are Shown Chat with SearchBot If you’ve ever tried to run display ads online you might have come across an odd problem – ...

A major reason why display continues to lag the growth in paid-search advertising is that major marketers are concerned by the increasing lack of "transparency" among ad networks and third-party ...

Microsoft Advertising has announced a new responsive ad format, called multimedia ads. The ads will combine advertisers’ images, headlines and descriptions using machine learning to create engaging, ...

Instacart is expanding its ad product suite with new shoppable video and display units, according to a blog post by the grocery delivery platform. Unilever’s Dove, Mondelēz International, PepsiCo and ...

Yesterday, Ben Edelman gave the Right Media Exchange on his website by alleging that the Yahoo exchange carries “false and deceptive display ads.” In his compelling analysis, things look bleak as ...