Early this year, Facebook announced that it had reached over 800 million active users for its Facebook Messenger platform. Until now, Facebook hasn’t attempted to monetize this user base, but it seems ...

Organic use of Facebook Stories is on the rise, and now Facebook is making the case to advertisers. On Wednesday, Facebook announced that Stories has 300 million DAUs across its core app and Messenger ...

Want to spend less for more, get engagement, and follow-up contact info? Then use Facebook click-to-Messenger ads. Learn how to create one here. There’s this one weird trick you can do to totally ...

Here are three words in response to the fear-mongers in the media predicting that Facebook Messenger and WhatsApp will soon be crawling with unwelcome ads that disrupt users who are simply trying to ...

Last week, Facebook opened up Messenger usernames for all businesses, encouraging them to promote their Messenger presence in the same way that Facebook once encouraged brands to promote their ...

Facebook has expanded its Messenger ad offering on user home pages, rolling out the service on a global scale. After receiving positive feedback from small-scale testing of the ads in Thailand and ...

Facebook is making it easier than ever for brands to lure you into chatting with them. The social network rolled out a new type of ad on Tuesday that lets advertisers with or without Messenger bots ...

A newly published Facebook patent describes ways in which Facebook could insert targeted ads into private conversations. Credit: Jaap Arriens/NurPhoto via Getty Images If you've ever felt like ...

Facebook has been aggressively pushing its non-core apps to make money, a decision that caused friction between the mothership and the founders of WhatsApp and Instagram, all of whom have recently ...