Self-discipline isn’t just a self-help slogan — it’s one of the strongest predictors of success, emotional balance, and even happiness. Psychologists describe it as the ability to control impulses and ...

Source: usushiorei/Pixabay Being productive at work. Keeping up with healthy habits and household chores. Communicating well with others. Almost everything we want to do requires a measure of ...

In a now-famous experiment published in the Journal of Consumer Research, Baba Shiv and Alexander Fedorikhin asked students to choose between chocolate cake or a healthy fruit salad. Prior to that, ...

Self-control, the ability to override or change internal impulses for the benefit of longer-term, strategic goals, has always been treasured as an admirable human trait. For example, Confucius taught ...

Society is awash in instant and constant gratification. From the abundance of consumer choices around nearly every corner to technological advances that have put every song, video, product, service ...