Dentsu Aegis Network’s Isobar sits on the blurring continuum between agency and consultancy. Launched in 2000 under the name Roundarch as a joint venture between WPP, Deloitte and BroadVision, Isobar ...
This content is produced by a member of The Drum Network, a paid-for membership club for CEOs and their agencies who want to share their expertise and grow their business. The initiative will be led ...
Dentsu Australia is folding digital experience agency Isobar into a consolidated customer experience practice (CX) under the Merkle brand, while its creative team will move under BWM. The move forms ...
TORONTO, ONTARIO--(Marketwired - Mar 29, 2018) - The Ivey Business School at Western University, and Isobar Canada are pleased to announce the launch of an executive education program that equips ...
Effective from January 2016, the combined agency will number over 300 people. Takahiro Uchinaga, currently CEO of Isobar Japan, will become chief client officer of the new Dentsu Isobar agency, while ...
A virtual reality experience essentially takes a consumer into a virtual world, often quite detached from the physical world. One of the challenges of marketers has been how to understand what is ...
Car rental giant Enterprise Holdings has appointed Isobar, part of the Dentsu Aegis Network, as its digital agency of record, the company confirmed today. Enterprise Holdings, which claims it’s the ...
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