In PPC, we hear a lot about keyword search volume, yet far less attention is paid to this crucial metric compared to, say, click-through rate or cost-per-click. Although these metrics are important, ...

The practice of relying solely on search volume as the defining metric for keyword research is becoming a relic of the past. While it can provide a glimpse into the popularity of a keyword, search ...

In this week’s Ask An SEO, Chandrika asks: “What are the important points to consider when doing keyword research for SEO using Google Keyword Planner? Should we focus on keywords with a monthly ...

Understanding these dynamics helps SEO professionals identify opportunities to capitalize on low-volume keywords before they become competitive. Using a keyword volume checker can aid in tracking ...

Google's John Mueller said that if you make your content creation decisions based off of keyword search volume lists, then those pieces of content will be mediocre, at best. John said on Twitter ...

Law firms are fixated on it, your clients don’t know it exists—meet search volume, one of the most misunderstood aspects of SEO. Search volume is just one tool in your SEO toolkit. It’s a tricky tool, ...

Keyword research is one of the most important tasks for both SEOs and paid search practitioners. While there are plenty of robust tools on the market, Google Ads Keyword Planner is a great, free ...

Ask any SEO pro and they will tell you that trying to do keyword research without a keyword research tool is a thankless task – and it’s pretty much impossible to build a comprehensive list of ...

Discover the keyword analysis tools that will pave the way for your search marketing strategy in 2021 With so many keyword research tools available it can be difficult to decide which is the best. A ...