McDonald’s Japan abruptly ended its highly anticipated Pokémon Happy Meal trading card promotion just one day after launch due to widespread chaos and food waste.

A focus on value — along with hot products like a “Minecraft”-themed meal — helped McDonald’s turn around its sagging sales in the second quarter.

Many customers bought Happy Meals in bulk to get their hands on limited-edition Pokemon trading cards, only to discard the food and resell the cards online.

McDonald’s secret sauce—plus a pickle or two Hearty quarterly results conceal a dual challenge for the burger behemoth ...

A promotional deal in Japan involving McDonald’s and Pokemon ended prematurely on Aug 9, as reports of card resales and food wastage poured in from disgruntled social media users. From Aug 9 to ...

McDonald's announced an exclusive collab that will have fans rushing to the Golden Arches: the Teenage Mutant Ninja Turtles x Hello Kitty and Friends Happy Meal.

McDonald’s sales have finally turned a corner, thanks in part to “A Minecraft Movie” meal deal that marked the chain’s largest marketing campaign ever.

Hot products like a “Minecraft”-themed meal helped McDonald’s turn around its sagging sales in the second quarter.