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In this review of some of the recent work in the study of errors of measurement, attention is centered on the type of mathematical model used to represent errors of measurement, on the extent to which ...

One of the five conditions of collective impact, “shared measurement systems,” calls upon initiatives to identify and share key metrics of success that align partners toward a common vision. While the ...

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by George W. Ivie, CEO and executive director ...

Assess a discrete measurement. Perform analyzes for potential and long term control and capability. Make decisions on measurement systems process improvement. In this module, we will learn to identify ...

Kasi Rajeev Oduri is a senior AI and data science leader in ad tech and a member of the IAB shaping advertising standards. In today's AI-driven digital world, the marketing ecosystem has become ...

The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes. By Rick Porter Television Business Editor Nielsen has won accreditation for ...