I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

Meta announces the arrival of advertising on WhatsApp: the messaging app will start showing ads to users. Let's find out all ...

The introduction of advertising represents Meta's effort to monetize Whatsapp's massive user base of over two billion monthly ...

WhatsApp says that users will start seeing ads in parts of the app, as owner Meta Platforms moves to cultivate a new revenue ...

Will Cathcart, head of Meta's subsidiary, announced the launch of WhatsApp channels with subscriptions and advertising. He ...

WhatsApp will introduce paid adverts in its ‘status’ section globally, marking a shift from its ad-free roots. Personal ...

Koum’s ‘no-ads’ approach is about to be dumped by Mark Zuckerberg’s Meta, the social media app’s owner. This should be fine, unless Meta AI slyly turns promotional.

In a blog post published Monday, WhatsApp announced an expansion of its "Channels" discovery and business tools, designed to ...

Meta will show ads and offer subscriptions for the first time on WhatsApp as it looks to turn the messaging platform into a ...

The days of “No ads! No games! No gimmicks!” are over. That was the slogan coined by one of the founders of WhatsApp, Brian ...

Meta has unveiled plans to introduce adverts on WhatsApp, breaking a promise by the messaging app’s co-founder never to do so ...