LONDON--(BUSINESS WIRE)--At Adobe Summit Europe, the company’s annual digital marketing conference in London, Adobe (Nasdaq:ADBE) today announced it has acquired the Tumri advertising technology (also ...
SAN FRANCISCO--(BUSINESS WIRE)--The percentage of ad buyers that purchase radio and digital audio advertising with programmatic technology will nearly triple in the next 12 months, according to a new ...
AMC Networks says it has made it possible for advertisers to use programmatic tools to buy ads on AMC, WE tv and BBC America, calling it an industry first. Programmatic advertising, which is ...