From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...

Super Bowl LVI viewers are mostly in agreement about the worst commercial of the night after an “annoying” ad for cryptocurrency showed just a bouncing QR code. During Sunday’s game between the Los ...

Coinbase (NASDAQ:COIN) is suffering from success. A primetime Super Bowl ad doesn’t sound like it’d be a source of woes; but, the company is experiencing its share of issues following its much talked ...

That’s what Coinbase CEO Brian Armstrong said on Twitter when he shared the backstory for how the company’s famous Super Bowl commercial, which pictured a floating QR code and not much else, came to ...

A popular cryptocurrency exchange aired a very simple advertisement during the Super Bowl, but they didn’t anticipate for the surge in web traffic it would create. Coinbase’s ad just showed a QR code ...

Bajaj Auto has come up with a new and interesting marketing idea. The company has created a TV commercial which people can watch by scanning a QR code. Aired during the India vs South Africa match, ...

Dunzo’s QR code commercial during the IPL Finals got back memories of a similar initiative by Coinbase during the Super Bowl. Dunzo executives claim that the initiative helped traffic to the app surge ...