SMS marketing is a great marketing strategy for companies of all sizes and budgets because of its high open rates and conversions. Here’s how you do it. The return on investment for SMS marketing is ...

Whether you are growing an existing SMS marketing list or building one entirely from scratch, use every traditional marketing channel to inform customers of the benefits that opting-in to your text ...

Editor's note: The following is a guest post from Dan Slavin, ‎CEO and co-founder of CodeBroker. As mobile marketing continues to evolve, there's a lot of focus on apps and social media — but text ...

Opinions expressed by Entrepreneur contributors are their own. A number of small and local businesses do not have Short Message Service (SMS) marketing high on their priority list. The primary reason ...

Facebook and Twitter are great channels that marketers can use to reach new audiences and participate in two-way interactions with consumers. Unfortunately, both social networks are also undeniably ...

Restaurants that use SMS marketing is becoming more and more common every day. Owners who “get it” understand that with 99% open rates and 25% redemption rates, text is a stream that must be in their ...

SMS marketing has grown rapidly in popularity in recent years. It is now one of the most effective marketing methods for businesses with repeat customers who want to contact them at specific times. If ...

As marketers in 2022, we are presented with a wide (and always growing) variety of channels to choose from when we create our marketing strategies. While we pay a lot of attention to new channels, the ...

Collecting data is one of the most powerful things that you can do as a business. Any data that you acquire is yours to keep, and nobody can take it away from you. You no longer have to fight social ...

Internet marketing has evolved since the days of AOL. They used to send free CDs to their email customers. While things have changed significantly since then, the Internet remains one of the most ...