COMMERCIAL CONTENT: A two-minute tough-as-nails explanation about how the city of Detroit really sucks — but because these brave automotive employees work so hard, they can still churn out a better ...

Psychological research sparked by a controversial campaign advertisement aired during the 2000 presidential election suggests that a 30-second spot–which briefly flashed “RATS”–may have negatively ...

Subliminal messaging is most effective when the message being conveyed is negative, according to new research. Subliminal messaging is most effective when the message being conveyed is negative, ...

"subliminal advertising" began with the 1957 publication of Vance Packard's book, The Hidden Persuaders. Although Packard did not use the term "subliminal advertising," he did describe many of the new ...

Subway recently ran a three-day, multichannel campaign focused on bizarre, "subliminal messaging," QSR Magazine reported. The sandwich chain deployed "bite-size ads" across platforms, including social ...

Subliminal messaging was born in a New Jersey movie theater in the summer of 1957. During the Academy Award-winning film "Picnic," market researcher James Vicary flashed advertisements on the screen ...

Daily Dose is your daily source for the song you absolutely, positively need to hear every day. Curated by the Paste Music Team. The games of starting a relationship can be exhausting—did you respond ...

How is it possible that you were not planning on going shopping, but that you still end up going and even return home with four new shirts? Apparently you really did want to go shopping but were not ...

The plight of the “basic bitch” has been much-discussed in 2014, so one comedy troupe decided to create some holiday content around what to buy the most basic woman in your life this time of year … ...

Subconscious learning probably is possible, say US researchers. What’s more, subconscious learning may affect our conscious decisions – without our realising it. Takeo Watanabe and his colleagues at ...