My company sells and implements five customer relationship management applications and we've been doing this for too long to mention here without depressing myself. We've implemented CRM systems at ...

The single biggest challenge with any customer relationship management (CRM) application is getting salespeople to use it. Most CRM applications are selected by sales and finance managers in ...

Customer Relationship Management (CRM) is comprised of complementary layers: • It's a philosophy of caring for and nurturing your customers. • It's the organization and roles that deliver fulfillment ...

In most organizations, associating the CRM application with the business intelligence (BI) system can provide all the magical spells required to enchant customers and ensure their continued loyalty.

One of the more difficult challenges that many organizations still face when deploying customer relationship management (CRM) software is actually getting salespeople to use it. Salespeople are still ...

Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. Open source products like the ones included in Das' list mostly ...

Learn the top features offered in mobile CRM applications, plus how to use them, their benefits and which providers offer mobile apps. Benefits of mobile CRMs Drawbacks of mobile CRMs Enhances ...

Salesforce.com's AppExchange platform could have a long-ranging impact in expanding the total addressable CRM market, rather than divert revenue from competitors such as Microsoft, Oracle and SAP, ...

The service revolution inCRM — and, in fact, throughout customer-facing strategies — is well underway in many companies. The reason the remainder of the industry doesn’t see it yet is because many CRM ...

Sage Software president and chief executive Ron Verni this week unveiled the company's new customer relationship management application during his keynote speech at Insights 2005, Sage's annual ...

Just a few short years ago, the effectiveness of pushing back-end business applications onto small mobile devices was mediocre, at best. The devices weren’t that powerful. Mobile networks were orders ...