As economic pressures intensify and budget cuts become a harsh reality, many organizations face difficult decisions about where to allocate resources. In these challenging times, the ROI of user ...

Generative AI (GenAI) has arrived. In just a few years, it has redefined what's possible—making the complex feel effortless and putting the previously unattainable within reach. Its rapid integration ...

In a rapidly shifting world where sustainability is no longer a luxury but a necessity, companies, both big and small, face mounting pressure from customers and investors to adopt transparent and ...

Demonstrating UX ROI isn’t optional anymore. Here's how to prove your value and keep those budgets flowing — no matter the economic climate. Businesses are under pressure to justify every dollar spent ...

What's the difference between software and shelfware? Often, it's the user interface and user experience (UI/UX) associated with the solution. Do people dread a particular UI/UX, or do they find it a ...

In an exclusive conversation at Adobe MAX 2025 in Los Angeles, I spoke with Aakash Kumar, Vice President of User Experience and Head of Design at MakeMyTrip. He discussed the company’s design ...