Even before the Covid-19 pandemic, we’d already begun our migration into cyberspace. We were seeing facts like 3.5 billion daily searches on Google and three-quarters of the internet reading blogs.

From great briefs to terrible feedback, four copywriters share some truths they think every designer should understand. “That what it says matters,” says Mike Reed, the founder of Reed Words. “Or as ...

AI and Copywriting: Will ChatGPT Take Over the Industry? For most copywriters and for those marketers who aspire, either by choice or necessity to be one, starting each day staring at a blank page can ...