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Taylor Swift onstage in Buenos Aires in 2023 during "The Eras Tour." Taylor Swift’s success over more than two decades in the music industry reflects not only her work ethic, but remarkable career ...

Taylor Swift has once again proven why she’s not just a global pop icon but also one of the most effective brand strategists of her generation. With the release of her new album, The Life of a Show ...

Taylor Swift is one of the most recognizable and successful pop stars on the planet. Her global popularity doesn’t just come with legions of fans; there are also haters and even others in the industry ...