If you're someone who still prefers to try clothes on IRL before buying, ASOS' new See My Fit tool might soon convince you to shop exclusively online. ASOS teamed up with Israeli augmented reality ...

Asos has launched a ‘try before you buy’ service, letting customers try on products at home and only pay for what they keep. Last month, the etailer launched Asos Instant, a same-day delivery service ...