While GOP lawmakers accused the Austin Democrat of overstating his role in passing a statewide cap on insulin copays, his ...

The Facebook ads winning in 2026 use simple, repeatable structures that make problems, benefits and proof immediately clear.

Another trend in creative marketing is the focus on immersive experiences that engage consumers on a personal level. Brands are increasingly organizing events or campaigns that invite participation ...

Marketing is especially important for small businesses that want to expand their reach. Learn how seven businesses found success with impactful campaigns.

Soon politicians will blanket the internet and airwaves with pleas for your vote. What are they allowed to do?

Researchers investigating the effectiveness of outdoor ads promoting climate change awareness and action found that a general ...

A common mistake in email marketing is using AI as a tactical shortcut without understanding customer needs and intent.

An organization called Opportunity Wisconsin is running a seven-figure ad campaign to unseat Reps. Bryan Steil (R-WI) and Derrick Van Orden (R-WI) in November. While the group maintains that it is a ...

Intuit CMO Thomas Ranese discusses the company’s strategy for growth, its new platform positioning, the idea behind the new QuickBooks campaign and leveraging AI in marketing.

Determining what’s appropriate to automate and where to draw boundaries isn’t a technical decision — it’s a leadership one.

Wichita Forward ad supporting proposed 1% sales tax has Kansas Republican conservatives up in arms for using their own ...

BrandBossHQ, led by Bill Harper, empowers businesses via Strategic Storytelling™ to conquer crowded markets. Serving 75+ ...