I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

Mark Zuckerberg is on a roll, and he’s not slowing down. Back in April, Meta Platforms (META) delivered a blockbuster Q1, ...

While the app has long promised a privacy-first experience free from traditional ads, recent updates suggest that's changing, ...

The introduction of advertising represents Meta's effort to monetize Whatsapp's massive user base of over two billion monthly ...

Will Cathcart, head of Meta's subsidiary, announced the launch of WhatsApp channels with subscriptions and advertising. He ...

Meta announces the arrival of advertising on WhatsApp: the messaging app will start showing ads to users. Let's find out all ...

Ads will appear in the Updates tab, however chats and private messages will remain end-to-end encrypted and free from ads.

Meta rolls out ads on WhatsApp Status using limited data like location and language, raising privacy questions.

WhatsApp will introduce paid adverts in its ‘status’ section globally, marking a shift from its ad-free roots. Personal ...

WhatsApp ads rollout begins globally with Status ads and paid channels. Meta ends 11-year ad-free messaging experience for 3 ...

The days of “No ads! No games! No gimmicks!” are over. That was the slogan coined by one of the founders of WhatsApp, Brian ...