I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

More than a decade after it acquired WhatsApp, Meta will begin showing ads within the app.

Reddit announced a "listening tool" called Reddit Insights, which shares real-time insights with marketers to help them ...

WhatsApp says that users will start seeing ads in some parts of the app, as owner Meta Platforms moves to a cultivate a new ...

End-to-end encryption is still guaranteed, and Meta also said that if users only use the app to call or message their ...

WhatsApp monetization begins, potentially adding $15B+ annual revenue from Meta Platforms, Inc.'s nearly 3B global users.

AI is helping META become better at targeting and finding the right audience for advertisers. Availability of ads in WhatsApp ...

Shares of Meta Platforms, the top performing stock in the Magnificent 7 this year, got a boost Monday as the tech giant ...

It’s official, WhatsApp ’s latest update is bringing ads to the platform.

After the tech giant announced it would begin to include ads in WhatsApp’s Updates tab, which is used by roughly 1.5 million ...