Pop Mart has rewritten the rules of engagement for a new generation of Chinese consumers. It has shown that emotional storytelling, scarcity-driven collectability, and digital-native brand behaviour ...

"Blind box" toymaker Pop Mart, which has seen frenzied sales worldwide for products related to its ugly-cute Labubu character ...

His Steamboat Willie design was appealing, but it took the corporate muscle of Walt Disney to transform it into a pop culture phenomenon for a global audience. To be sure, Pop Mart’s annual ...

Founded in 2010, POP MART initially focused on trendy toy retail. In 2016, its "‌blind box + IP‌" model became a sensation. IPs like ‌Molly‌ and ‌Labubu‌ quickly captured the hearts of young consumers ...

The harder it became to get a Labubu, the more I wanted one. My journey took me through Pop Mart, TikTok, and Reddit.

MoonFox Data. The report reveals how Pop Mart, a pioneer in the pop toy industry, has leveraged emotional consumption and IP innovation to achieve record-breaking growth and globa ...

The toys’ limited edition release model, combined with social media ... As the figurines win fans worldwide, so too, is the Pop Mart business itself. Stefan Von Imhof is the CEO of Alts.co ...

Hong Kong - Pop Mart International Group said it will continue to expand its global footprint with a focus on North America and Europe, after reporting that its profit more than doubled in 2024 ...

Chinese toy maker Pop Mart posted sharply higher annual profit ... The company said it will continue to expand its global business footprint, focusing on the North American, Southeast Asian ...