Pop Mart has rewritten the rules of engagement for a new generation of Chinese consumers. It has shown that emotional storytelling, scarcity-driven collectability, and digital-native brand behaviour ...

Revenue from derivatives and other products grew 156.2% to RMB 1.59 billion (USD 222.6 million), reflecting Pop Mart’s efforts to diversify its product mix. The company’s physical and automated retail ...

Ne Zha 2-related merchandize is on display at a Pop Mart store in Urumqi, Northwest China's Xinjiang Uygur Autonomous Region ...

Customers shop at the flagship Pop Mart store in Shanghai on Jan. 23, 2025. Editorial Fellow For years, products stamped with a “Made in China” label have been associated with kitschiness ...

With the explosive popularity of LABUBU plush toys in 2024, its monthly production capacity has soared from around 300,000 units in February and March last year to 10 million units currently, Pop Mart ...

Wang Ning, Chairman of POP MART and a member of Chinese Communist Party’s CPPCC in Beijing, spearheaded the "Chinese Tradition Universe" strategy, transforming classical artworks into blind box ...