Netflix’s Black Mirror scored its highest weekly viewing total ever, taking over the top spot on Nielsen’s streaming charts.

Warner Brothers Discovery, which wiped out the name in a disastrous rebranding effort during a 2023 corporate merger, took a swipe at itself in an announcement this week. "Same app. New-ish name. The ...

Warner Bros. Discovery knew the announcement that it was restoring “HBO” to the name of its Max streamer would elicit ...

NEW YORK (AP) — HBO is returning — at least in a name. Warner Bros. Discovery said Wednesday that it was rebranding its streaming service as HBO Max this summer, instead of the current Max.

Recent news highlights in entertainment include Chris Brown's arrest in the UK, HBO Max's rebranding, MrBeast's legal ...

O nce upon a time, in 2010, HBO launched a streaming service where people could watch all of their programming. It was called ...

HBO is bringing the heat this fall with Task , a new seven-episode crime drama from Brad Ingelsby , the creator of Mare of Easttown . The series stars Mark Ruffalo and Ozark ’s Tom Pelphrey and is set ...

The artificial intelligence model had bizarrely mentioned the subject in answers to unrelated user queries about HBO’s name ...

Sarah Jessica Parker says she initially didn’t want to star in “Sex and the City,” and asked her agent to get her out of the ...

The 5-star OT’s father saw the NFL superagent in action and knew that was who he wanted to represent his son. Cantwell, the nation’s No. 1 overall recruit, chose Miami over Georgia and others this ...

HBO Max has shared a trailer and images for Task, the upcoming crime drama from Brad Ingelsby (Mare of Easttown). Mark Ruffalo stars as an FBI agent leading a task force to put a stop to a string of ...

The branding saga of the name of HBO Max offers a clear lesson for marketers: when a rename threatens familiarity, ...