Alice Newton-Rex, WhatsApp’s director of product, previously told the FT that WhatsApp statuses were “the world’s most used ...

WhatsApp's userbase is threatening to delete the app following its latest controversial change - the introduction of adverts ...

End-to-end encryption is still guaranteed, and Meta also said that if users only use the app to call or message their ...

I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

WhatsApp monetization begins, potentially adding $15B+ annual revenue from Meta Platforms, Inc.'s nearly 3B global users.

From this week, WhatsApp users will start to see advertising in the app, but not inside their private chats. Instead, Meta is ...

WhatsApp will introduce paid adverts in its ‘status’ section globally, marking a shift from its ad-free roots. Personal ...

Meta boss Mark Zuckerberg said the ads on WhatsApp will not affect personal chats and will be available to channel ...

Send news tips to: [email protected] Betrayal or inevitability? Meta is putting ads in WhatsApp. More than a decade ...

Meta has confirmed it will introduce ads to WhatsApp, ending a long-standing “no ads” policy and marking a major shift for ...

WhatsApp recently confirmed that advertising is gradually rolling out to a significant portion of its users. According to a ...

Meta has announced the introduction of advertisements to WhatsApp, ending its long-standing ad-free experience.