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IAB Europe, the leading European-level industry association for the digital marketing and advertising ecosystem, released its ...
The DV Fraud Lab has identified more than 100 cases of ads.txt deception since the standard’s launch in May 2017, with a ...
This week spotlighted the growing tension between innovation and accountability in the tech ecosystem. In today’s MadTech Daily we discuss IAB Europe’s 2024 AdEx Benchmark Report, OpenAI’s ...
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