Black Ops 7 at its Xbox Games Showcase June 2025, a reveal that came later in the year than is usual for the series. And the ...

Activision partnered with media and digital entertainment company QYou to bring the idea to life. The strategy encompassed ... won at The Drum Awards for Marketing Americas 2023.

Microsoft also arrived at a settlement with the European Union, vowing to make Activision titles accessible to competitors in the emerging market for game streaming. This follows unsuccessful attempts ...

The first quarter saw Activision Blizzard’s key franchises including Call of Duty, Candy Crush, Warcraft, Overwatch and Diablo post strong results and net bookings. “We reported a very strong Q1 that ...

leaders from Activision, Playtika and Jam City joined forces to talk about how — and why — the landscape continues to evolve. The rise of triple-A titles on mobile, new marketing challenges as ...

Microsoft's Activision acquisition underscores Big Tech's vertical growth strategy Open in App ...

This week in business, the CMA dealt a blow to Microsoft's hopes of acquiring Activision, while Disney and Ron DeSantis waged war over control of its Florida resort, and it was revealed that British ...

Activision announces file size reductions for Call of Duty with Black Ops 6, including Warzone separation and optimized downloads. Black Ops 6 will launch with a smaller download and improved file ...

Ahead of Call of Duty: Black Ops 6's release on Oct. 25, Activision plans to use AI to remove cheaters within an hour of their first match. The new anti-cheat system leverages player behavior data ...

With Microsoft (NASDAQ:MSFT) likely to close on its $69B acquisition of Activision Blizzard (NASDAQ:ATVI), investment firm Evercore ISI said the deal "rounds out" the tech giant's gaming strategy.

At TechCrunch Disrupt today, Activision Blizzard General Manager ... bar in terms of paying attention to ‘what does an anti-tox strategy need to look like? What does creating fair play ...