A little more than two years after lopping “HBO” off of the streamer’s name to create the breezily-named Max streamer, Warner ...

WBD CEO David Zaslav announced the move, with the company declaring, "no consumer today is saying they want more content, but ...

Warner’s decision to drop HBO from HBO Max in 2023 followed its move to merge its HBO dramas and Warner Bros’ content across ...

The update comes after the company slightly altered the Max logo to mimic HBO's black-and-white aesthetic. The streaming ...

Warner Bros. Discovery is changing the name of its streaming platform back to its original name, HBO Max. Launched in 2020, ...

Max has announced that the streaming service will revert to its old name "HBO Max." Executives say they're going for quality over quantity.

Warner Bros. Discovery announced at the Upfront event on Wednesday (14) that the company’s streaming platform will revert to ...

We’re not quite there yet, but it sure feels imminent.

Two years after dropping "HBO" from the name, Max is HBO Max once again ... while of course not acknowledging that any ...

Streaming platform Max is reverting to its former name, HBO Max, announced Warner Bros. Discovery. This decision aims to ...

Here's what the executives had to say about the decision to switch back to HBO Max. WBD executives on the HBO Max rebrand.