The company says its new ad system will use AI to place ads in videos at “contextually relevant” moments where viewers are ...

Peak Points” will allow advertisers to use Google’s Gemini AI model to target ads to viewers when they are most engaged with ...

YouTube made its pitch to advertisers on Wednesday, accompanied by a flashy performance from Lady Gaga and special ...

YouTube is already the home for the NFL’s Sunday Ticket package, which for an annual fee gives fans access to network TV game ...

YouTube's new ad format leverages Gemini AI to identify moments it believes have the highest viewer engagement to place the ...

YouTube's become central to the conversation at the ad world's big event, but Disney and Paramount want to reclaim the ...

YouTube will be streaming an exclusive NFL game in its entirety for free worldwide for the first time ever. After becoming ...

The Cocomelon empire is expanding once again. A few years after the massively popular kids YouTube channel turned into a ...

The Chargers' season opener in Brazil will be the first NFL game streamed exclusively on YouTube, building on the league's ...

At YouTube's Brandcast upfront, it announced a sponsorship package for advertisers to buy against cultural moments such as ...

Head of creative partnerships Brian Albert on catering to users, creators and the ad community, and on the jab by Netflix’s Ted Sarandos that YouTube is just about killing time When Brian Albert first ...

YouTube superstar IShowSpeed is launching his first premium series on the platform as he challenges sporting icons at what they do best.