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Porter's Generic Strategies

Porter's Generic Strategies

Porter's generic strategies of low-cost and differentiation are introduced and explained in this essential video for business students. #alevelbusiness #businessrevision #aqabusiness #tutor2ubusiness #alevels #edexcelbusiness #businessalevel VIDEO CHAPTERS 0:00 Introduction 0:16 The Challenge Facing Marketing Strategy 0:34 Porter's Approach 1: ...

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